How Bradd Jaffy’s NBC Career Scored Him Worldwide Fame and Why He Took a Social Media Break

Bradd Jaffy is a professional writer and producer who works at NBC News Channel. The talented journalist is known as the brain behind the NBC Nightly News, serving as a writer and senior producer of the TV program. Jaffy is also known as a social media star. He became very active on Twitter since launching his account on May 2011, but in recent years, he hasn’t posted any updates on the latest stories, most especially, breaking news as he used to.

He garnered an impressive amount of followers while active on Twitter, as most of his tweets were majorly focused on political issues. He is well-known for being opposed to the current administration of the United States President, Donald Trump. Beyond working as a social media reporter, the talented writer has mainly been in the spotlight for his works on NBC News Channel, as he hasn’t been associated with any other TV network since kicking off his career in the journalism field.

Bradd Jaffy Joined NBC News Channel After Graduation From College

The NBC News writer was born in the United States of America on 13th November 1986 and was raised in New York. Bradd Jaffy has kept information about his personal life secret, as such, not much is known about his parents, siblings, childhood and educational background.

His career has been entirely shaped by NBC News Network. He reportedly kickstarted his career in journalism immediately after his graduation from the university. As a result, he hasn’t been associated with any other news agency aside from NBC. The proficient writer first began working at the news network as a columnist and then a reporter before climbing the ranks to become a writer, senior editor, and producer.

Bradd Jaffy
Bradd Jaffy (left) with NBC News correspondent Jacob Soboroff

Jaffy has gained an impressive reputation from his unique and excellent body of work as a writer. He is well-known for writing majorly on political issues which includes him voicing out his opinion about the present United States administration. In addition to his political write-up, he, sometimes, also writes about non-political matters like trendy entertainment news, pop culture events, and of course, the latest sports news. As of now, the talented journalist works as a senior producer, editor, and writer of NBC News Network’s program titled NBC Nightly News.

A Peek At His Career Highlights

Recently in April 2020, NBC Nightly News anchor, Lester Holt began hosting a twice-weekly show about the COVID-19 pandemic for children, offering tips and answering questions asked during the program. He revealed that Jaffy works as the writer and producer of a newscast that seeks to equip kids at home with adequate information about the coronavirus pandemic while offering them advice that will help ease their worries about the pandemic which has kept at home for long.

Bradd Jaffy and some members of the staff of NBC News came up with the idea after a kid named Sadie who is a native of Morristown, New Jersey, asked a question about when the coronavirus is going to end during the network’s Nightly News inauguration kids edition. Consequently, NBC’s Lester Holt decides to use his experience as a father and grandfather to walk the kids through what the news team knows about the pandemic and the possible coping techniques.

The six to ten minutes program runs on NBC channel on Tuesdays and Thursdays afternoons and is also made available on the network’s YouTube channel, as well as various digital platforms. While it is still unknown the year Bradd Jaffy began working at NBC, he surely has worked at the news network for over five years. In the year 2016, the talented reporter was nominated for News & Documentary Emmy Award for Outstanding Coverage of a Breaking News Story in a News Magazine for an episode titled Terror in Paris.

His News Updates On Twitter Ushered Him To Superstardom

Aside from working as NBC writer, Bradd Jaffy also gained wide attention for his reporting works on social media, precisely on Twitter. He attracted an impressive amount of followers with his updates on the latest happenings across the globe as he was known to be among the first people that often tweets about developing stories and breaking news.

Following the authenticity of his news updates and how timely they arrive, his tweets have been retweeted a number of times, running in thousands. Before going on hiatus, his work on Twitter was critically acclaimed by some celebrities and journalists as well, citing that it assist reporters to stay on top of the news as there is so much news breaking daily in diverse areas.

Bradd Jaffy has also been compared to another famous social media reporter by the name of Kyle Griffin who is associated with MSNBC. He produces the news network’s one-hour long weeknight news and political commentary show called The Last Word with Lawrence O’Donnell. Kyle has been doing the same line of work as Jaffy by feeding his followers with the latest and breaking news across the globe through Twitter.

Controversies His Works On Social Media Courted In The Past Years

As well as gaining praise for his news updates on Twitter, Bradd was also subjected to heavy criticism by some of his colleagues in the field of journalism during his active days on the social media platform. They stated that Bradd Jaffy and Kyle Griffin screenshot their works that Bradd Jaffy and Kyle Griffin screenshot their works and modify it with captions and emoji’s into their own stories.

Also, it was speculated that his tweets had a negative impact on NBC Network due to the fact that Jaffy used to post his news updates on time, even before the news network can develop it into a full story for broadcast. Despite being accused of hijacking other people’s stories and posting them as his work, the media personality amassed over 235,000 followers on Twitter before his recent disappearance from the platform.

Why Bradd Jaffy Disappeared From Twittersphere In Recent Years

Since late 2018, Bradd Jaffy has been inactive on Twitter. He first took some time off from posting updates on the social media platform in mid-2017. The situation aroused much curiosity among his followers as they sought to know his whereabouts. It was speculated at the time that Jaffy had abandoned his Twitter job while some even reported that he was asked to stop live-tweeting the news.


After a while, Bradd Jaffy resurfaced and explained that his disappearance from Twitter was as a result of a self-imposed vacation from the social media platform. He was slightly active on Twitter till late 2018, as his last update was posted in November 2018. It has not been known at present why the famous media personality left his account dormant ever since. Although he is no longer giving updates via Twitter, he still works as a writer, senior editor, and producer of NBC Nightly News.

His Relationship History Shows He Is Possibly Single

The NBC senior producer has kept details about his personal relationships away from the media. He might have been in a relationship in the past but decided to keep it under wraps. At the moment, Bradd Jaffy is still cruising as a bachelor and has not been linked to any relationship. He is yet to make it down the aisle with a beautiful bride.



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