Kenya has not been left far much behind when it comes to information technology. In fact, the country is regarded among the top countries in the region which has embraced ICT. This is evident from the number of searches and interactions that take place via the internet. According to the latest Alexa Ranking, the following are the most visited websites in Kenya:

10 Most Visited Websites in Kenya (Latest Ranking)


Ranking third after Google and YouTube, Tuko is one of the fastest growing sites in Kenya. It was founded by Georgios Vlachou who is also the founder of, one of the fastest growing sites in Nigeria. People who visit the site at search for latest gossips going round in the country and beyond. The site also covers the latest news both in Kenya and the world; without neglecting entertainment news as well. What makes the site unique is not just because its news are both in English and Swahili, it also creates a platform to engage the visitors on issues that could impact societal change.


Going by Alexa rankings, this is the most searched for website in Kenya. It is owned by the Standard Media Group. The group owns one of the largest newspaper publishing firms. It also owns a television network. People visit their site at to get the latest news in the country, region, as well as globally. The site covers all kinds of news whether sports, health, entertainment, business, or politics. It, therefore, merits its place as one of the most visited websites in Kenya.

3. is the website of another leading newspaper publisher in the country. The company prints and distributes The Daily Nation, The East African, as well as other weekly and monthly publications. It also owns Nation TV, QTV. In addition, the group runs Easy Fm and Q Fm radio stations. The Latest news and TV programming can be accessed through their website at


Like the top three mentioned above,, owned by ‎Radio Africa Group is a daily newspaper that was launched in July 2007. The paper covers political news, business, sports, health reports and even trending videos. This information can be accessed at

5. is an entertainment site that talks about African celebrities from different fields of work and latest gossips happening all over the country. Going by Alexa rankings, this site is the fifth most visited in Kenya. People who visit the site at get access to trending music videos, gossips, and celebrity awards both in Kenya in Africa.


Betin is one of Kenya’s fastest growing betting websites owned by a group called Logispin. The betting company secured a license to operate sports betting business in Kenya in 2015 and since then, the company has made it to the top, attracting lovers of the Premier League, online casino, virtual and racing products. The betting company make more than Ksh50 million in a day, translating to over Ksh 1 billion per month. Many Kenyan sports fans who wish to hit the jackpot visit the site at from their desktop computer, mobile or tablet. They also register on the platform and then proceed by depositing funds using the MPESA pay bill number.


Jumia is a one-stop online shopping site created in 2012 to bring the market closer to the people. First launched in Nigeria, Jumia has spread its operations to other African countries, including Kenya, hence we have Jumia Kenya. The online shopping platform not only sells products such as electronic, groceries, phones & more, it also avails sellers the opportunity to sell their desired product by just uploading the picture of what they want to sell with price tags. This makes it easy and exciting for local entrepreneurs and Small Business Enterprises who don’t have the resources to set up an online retail platform of their own. The registration is free and only takes a few minutes. If you are looking for a great bargain or you wish to sell an item, you simply need to go to the company’s website at

A closer look at the above list reveals the following: Kenyans have embraced e-commerce hence are trading online more often. It also reveals that people are turning to the internet as their preferred mode for job search. We can also see that social media has taken shape in the country. This probably explains the popularity of blog sites in Kenya.

8. is an online sports betting platform operational in Kenya, South Africa, Tanzania and the UK.  The company makes more than Ksh 500 million every month and it sponsors most of the country’s sports activities like the Kenyan Rugby, the Kenyan Premier League and Kenya’s national men’s (Harambee Stars) and women’s football teams (Harambee Starlets).

Through aggressive marketing, Sportpesa gained the loyalty of Kenya’s sports lovers and as many Kenyans continue to visit the site at to make betting their source of income, Sportpesa continues to grow while maintaining its position as Kenya’s biggest brand. With the continued love for sports betting, it might stay longer as one of the most visited websites in Kenya.


is a national TV station that is owned by Royal Media Services Ltd and like a number of broadcasting firms in Kenya, the Citizens broadcasts in English and Swahili. The company currently has one of the widest geographical coverage, having birthed several leading national and vernacular stations including Radio Citizen and Hot96 FM. People visit the site at to access important national and international news, entertainments and national announcements.


Ghafla is undoubtedly the largest blog post in Kenya. Although started only a few years ago, it has won the hearts of many Kenyans. The site offers the latest news, especially on entertainment, social media, and politics. The site also features online polls on entertainment-related issues. It can be accessed via

Kenyans did not lag behind with the advent of information and communication technology. Kenyans search the internet to gain information on events happening around them as well as elsewhere in the world. These most visited websites in Kenya have stood the test of time by having quality and exciting content in them.

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